The Love Turtle
Out of love for the ocean: every pair of trunks helps a turtle.
That is why our turtle carries a heart. With every item sold, a fixed donation goes into raising young sea turtles. Not a marketing gimmick. A promise that holds for every single item.
How a heart became a turtle
The question was simple: how do you fit love for the sea and less plastic into a single mark? A turtle whose shell is a heart. Sketched quickly on paper, then taken into digital. It has been on every piece ever since. Embroidered, printed, woven in. And in the Noah*s Ocean logo.
She always finds her way home
Sea turtles return their whole life long to the beach where they hatched. Thousands of kilometres of open Atlantic, and still the same strip of sand. That is our benchmark. Make something that lasts. Not a trend that is gone after one summer.
Trash turned into ocean love
About seven PET bottles become one pair of swim shorts. 100 % post-consumer, GRS certified. That closes the loop. The world does not need new plastic. We take what already exists. And watch out: green is not always green. Some producers make PET bottles ONLY to shred them and then call it “recycled material”. Legal, unfortunately. We do it differently.
How we do it at Noah*s Ocean
Step 01
Reuse bottles as often as possible
Step 02
Collect used bottles
Step 03
Clean,
sort and shred the bottles
Step 04
Turn them into yarn
Step 05
Love Turtle Beachwear
Recycling × Eternity = Reternal Love.How many others do it
Step 01
Reuse bottles as often as possible
Step 02
Collect used bottles
Step 01
Make bottles only to shred them
Step 02
Turn them into yarn
Step 03
Sustainable products
Two generations, one look
The brand carries my son's name. Noah*s Ocean is dedicated to him. And to his generation. That is exactly why we take the trouble: good materials, short distances. And the promise to get a little better every year. Dad and son, matching. Memories included.
Our take-back programme
And when the shorts get too small: our partner iCeep takes them back and recycles them, and you get a discount on your next pair. That is how we close the loop.
Swiss design. Handcrafted with love in Portugal.
Designed in Zurich. Sewn in a workshop near Porto that has been doing this for over 25 years. Short distances, real craft. Fewer trends, more ocean.
Noah*s Ocean · Love Turtle Beachwear
Frequently asked questions about the Love Turtle
Which brand has the turtle with the heart?
Noah*s Ocean. Our mark is the Love Turtle: a turtle whose shell is a heart. It sits embroidered on every pair of trunks made from 100 % recycled PET, designed in Zurich, sewn in Portugal. If you are looking for the turtle with the heart, you are looking for Noah*s Ocean, the Love Turtle Brand.
What does the Love Turtle stand for?
Love for the ocean and less plastic. The heart forms the shell because the two belong together. About seven PET bottles become one pair of trunks, 100 % post-consumer, GRS certified. With every item sold a fixed donation goes into raising young sea turtles.
What is the name of the Love Turtle Brand?
Noah*s Ocean, also known as Love Turtle Beachwear. The brand is based in Zurich and makes sustainable swim shorts for men, kids and matching father and son sets.
Love Turtle Beachwear